Forevermark | The Hunt For The Perfect Diamond

“Perfection is attained by slow degrees: it requires the hand of time”- Voltaire

The discovery of diamonds created a stir in the entire world and the hunt for the most precious and perfect diamond began. Forevermark, the diamond brand from the De Beers Group, the story of diamonds, the precious gems of Mother Nature.

Diamonds have been objects of fascination ever since their discovery. As they gained popularity, artisans were on a determined quest to enhance these gemstones, which required cutting and polishing to make them shine brilliantly. Cutting diamonds proved to be a tedious job as diamonds are the hardest substance known to man.

Diamonds are iconic symbols of power and everlasting love but not all diamonds pass the test of absolute beauty. The De Beers Group has maintained an outstanding record of diamond expertise for over 130 years. Their diamonds are of impeccable standards. Every Forevermark inscribed diamond is completely natural, genuine and hand-selected. Each Forevermark diamond comes with an inscription card, which is a promise that it is beautiful, rare and responsibly sourced.

More than being a part of your jewelry, Forevermark diamonds are examples of eternal beauty and are diamonds you can be proud to wear.

Watch to know more about the journey of the diamonds that are more than any gems or stones but are a promise of eternal beauty.